How Two Designers Constructed A Important person-Well-liked Trend Brand With Zero Capital Raised

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An LVMH Prize 2024 finalist, Paolina Russo is a London-basically based model brand founded by Paolina Russo also Lucile Guilmard. a knitwear brand is influenced by Russo’s suburban upbringing inside Canada, also Guilmard’s French folklore references. inside 2024, Russo struck a deal to sell her thesis collection of knitwear at a Montreal-basically based luxury retailer Ssense also inked a take care of Adidas to invent a bunch for Adidas Originals, besides to Olympic-themed items timed to a Tokyo Games. inside November 2024, Russo partnered with digital model platform Sknups to translate three key appears of its fall 2024 collection for Roblox. This twelve months, a pair landed a take care of Nordstrom, that can stock a emblem’s items as of this month. Celebrities savor Rihanna, Kim Kardashian, Caroline Polachek, FKA Twigs, Kylie Jenner also Phoebe Bridgers had been spotted wearing their designs.

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